Aspiration Blog

Introducing StrengthBuilder

We all do it. Around this time, we take a look in the mirror and make a resolution: It's time to get into shape. But good intentions to work out often get overpowered by the ease of hitting the snooze button when snug under the covers on an early morning.…

January 7, 2016

Now You Can Invest In Your Values

You shop with a conscience when you purchase clothes, coffee, or cartons of milk. However, when it comes to investing, the conventional wisdom has held that there is a trade-off between ethics and earnings. Those days are over. Today, Aspiration is unveiling our newest product: the Aspiration Redwood Fund – a…

November 18, 2015

Financial industry: Time to catch up.

If there is one question we get about Aspiration from customers, reporters, and even an occasional family member, it is this: “What’s the catch?” How can the Aspiration Summit Account offer interest rates up to 100 times more than Big Banks without monthly fees or any ATM fees? How…

October 9, 2015

Riding the roller coaster

Roller coasters can be fun. Unless it’s after lunch. But roller coasters are less fun when your financial future is at stake. As we’ve all seen, the stock market can have dramatic ups and downs. Investment professionals refer to these gains and losses as “volatility.” The rest of…

August 25, 2015

The checking account that puts customers, not greed, first

Sick and tired of Big Banks that hit their customers with outrageous and unnecessary fees and then turn around and use that money to lobby Washington for the ability to keep right on doing more of the same? If the answer is yes, there’s various actions you can take.…

December 11, 2015

Give more on #GivingTuesday!

Today, as we recover from the Thanksgiving holiday and prepare for the onslaught of shopping holidays, we celebrate Giving Tuesday. This day brings together over 30,000 businesses, foundations & non-profit organizations to do one thing: Give back. Giving is at the heart of Aspiration: That’s why we donate…

December 1, 2015

You want to invest but you are sick of Wall Street greed? Then read this.

Wall Street works great. If you’re one of the wealthiest people in the country. But for most Americans – and for the country as a whole – the way the financial industry currently works…just isn’t working. That's why we created Aspiration -- a financial firm for the middle class…

October 29, 2015

Are You the 600 Dollar Man—or Woman?

Today, Aspiration is taking the next step to bring the best financial products to a middle class ignored by Wall Street: the Aspiration Summit Account — the pinnacle of checking accounts when it comes to interest rate, fees, and conscience. But do you want to feel really special? Then just think…

July 8, 2015

Invest in Your Network and Your Network Will Invest in You

More than ever, your network is the most valuable asset you have. So then why has “networking” become a dirty word? Why do we envision sleazy conference goers or slick salesmen when we think of networking? In this 99U talk, hacker and author Joshua Klein shares how technology and growing…

April 27, 2015

Alternative Investments Explained in 2 Minutes

As we’ve shared previously, April is Financial Literacy Month, an effort to highlight the importance of financial literacy and teach Americans how to establish and maintain healthy financial habits. We know that understanding investments can be confusing, so our team put together this short video to explain what alternative…

April 23, 2015

What Novels Can Teach Us About Business

Harry S. Truman said, “Not all readers are leaders, but all leaders are readers.” Ask any successful business person or entrepreneur and you’ll find their spare time is spent reading (or listening to audiobooks). And while a majority head straight to latest and greatest from the business section, others…

April 20, 2015

April is Financial Literacy Month

April marks Financial Literacy month. That means many financial firms will be highlighting their works in educating consumers about investing, saving, and spending. That’s a good thing. Unfortunately, too often that also means they’ll be doubling down on approaches to financial education that we know have not worked.…

April 13, 2015

What Little Kids Can Teach The Rest of Us About Sharing

When Aspiration launched with its unique "Pay What Is Fair" fee structure that trusts our customers to pay us what they think we deserve, Wall Street analysts lost their collective minds -- or at least were convinced that we had lost ours. In The New York Times, Joshua…

March 9, 2015

Say Yes to #TheDress, Again...

Whether you were on #TeamWhiteAndGold or #TeamBlueAndBlack, who can forget when all of social media seemingly lost its mind a couple of weeks ago over the question of the colors of a dress. But everyone who wasted precious brain cells on this question now has a chance to redeem themselves.…

March 9, 2015

Aspiration's Overdraft Fee Policy

We don't have them. As part of our commitment to have customers Pay What is Fair, we don't allow them to overdraft in the first place. There is no business purpose for overdraft fees. They're solely predatory. At Aspiration, we believe your financial firm is supposed to make you money…

February 15, 2015

What Time Does The 2015 Super Bowl Start…And What Does That Have To Do With Investing?

You probably won’t be thinking about it during Sunday’s big game, but the roller coaster of the stock market can leave your portfolio as deflated as…well…you know. That’s why today some of the old rules about investing are going way of leather helmets. Here are…

January 29, 2015

What Should I Do With My Money?

This is a question we all ask ourselves at some point, whether it is after your first job in high school or getting a big promotion. Unfortunately personal finance is not part of the standard school curriculum. Most of us are forced to learn Money 101 from the school of…

January 16, 2015

Dear Friend

Dear Friend - Since Aspiration launched in November, there’s been an overwhelming response to the revolutionary new approach we’re bringing to the world of investing. Here’s what people are saying: But the most overwhelming response has been from the members of our Aspiration community. They are excited…

January 11, 2015

Seven Moments To Make Your Day Brighter

Here are seven moments that will make your day brighter, and maybe inspire you to do your own random act of kindness. Let's all give back so we can all move forward! SEE ALSO: Top 10 Social Good Christmas Gifts That Give Back **1) [Couple Surprises Waitress With The 'Best…

December 23, 2014

The Best Business and Investment Books To Buy As A Gift

Let's face it, sometimes it's hard to find that "perfect" gift for a loved one. Well, if you are still searching for the ideal present for your business-minded mom, dad, friend, or associate, don't panic. SEE ALSO: Top 10 Social Good Christmas Gifts That Give Back We've gathered…

December 20, 2014

Top 10 Social Good Gifts That Give Back

Why not buy a gift that will not only bless a loved one, but a person in need as well? SEE ALSO: Hot Dogs and Disruptive Innovation: My First Few Weeks at Aspiration Here are ten gifts that let you give and give back all at the same time: Buy…

December 19, 2014

Hot Dogs and Disruptive Innovation: My First Few Weeks at Aspiration

I moved to Los Angeles from New York City on October 30th of this year armed with two large suitcases filled to the brim with only the essentials: clothes, toiletries, cell phone chargers and a full-body sized hot dog suit in preparation for my first L.A. Halloween. I arrived…

December 11, 2014

Here We Go

Thank you for visiting Aspiration. Rather than writing a blog post for this launch day, I thought I’d share an email I sent tonight to our team. All of us at Aspiration are excited about getting to work and want to make sure our company is getting better every…

November 10, 2014

Aspiration “Democratizing Financial Services” — TechCrunch

October 20, 2014 “In November Cherny will launch Aspiration Partners LLC, a company which aims to democratize broad swaths of the financial services industry by giving middle class investors access to investment products that had previously only been available to the wealthiest Americans… …Sanberg has come on board as an…

October 20, 2014